Performance Advertising Manager
Warszawa
Performance Advertising Manager
Warszawa
Nr Ref.: 1079511
Warszawa
Nr Ref.: 1079511
HAYS Poland jest firmą doradztwa personalnego, należącą do międzynarodowej grupy HAYS plc, notowanej na giełdzie w Londynie i największej firmy rekrutacyjnej w Wielkiej Brytanii.
Grupa posiada ponad 390 biur w 27 krajach na całym świecie, w których łącznie pracuje 8 300 specjalistów. Jest liderem w Europie Środkowej i Wschodniej, Azji, Ameryce Południowej, Australii, Nowej Zelandii, Chinach, Japonii, Hong Kongu i Kanadzie.
Sales & Marketing General Team is currently searching for a Performance Advertising Manager to help our Client run campaigns for international clients in the financial services, travel and luxury goods sectors. Our Client is an international, full service Marketing Agency with staff in Denmark, UK, Switzerland, Poland and elsewhere. They provide media buying, campaign management, development and creative services.
This is a fulltime job with a fixed monthly salary and regular holiday time (managerial contract), but it would be distance working so you would work from home or a flex office.
As a Performance Advertising Manager you will own all client-related tasks from planning, through execution up to reporting and evaluation. You will be an expert and source of advice within search engine and social media marketing, for Clients in Financial Services, Travel and Luxury sectors.
Performance Adverting Manager will manage day-to-day activities across multiple performance marketing channels (Google, Bing/Yahoo, Facebook/LI and other) including campaign planning, implementation, budget management, performance review, and optimization of campaigns. Other responsibilities include targeting and keyword research (discovery and expansion), review and editing of ad creative/copy, review and analysis of web site performance metrics, and optimization of campaigns, growing and optimizing our keyword portfolio through testing with ad copy, landing pages, bidding strategies, negative keywords, etc.
The role requires a high level of English proficiency (staying in touch with international client base), expertise in Google AdWords, working knowledge of (Google) Analytics, conversation tracking, e-commerce, and the interplay of ppc/social and local search. We require also Social Media Marketing campaigns experience (including FB, Twitter, Linked in). Bing/Yahoo, Baidu, Yandex and any non-Google search marketing experience would be a huge asset.
We would like to hear from Candidatess with 2+ years of experience in managing performance marketing campaigns (both search and social media).
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