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Content Marketing Specialist

GetResponse Sp. z o.o.
warmińsko-mazurskie
specjalista mid / senior
pełny etat
umowa o pracę
praca zdalna
930 dni temu

We're GetResponse, a Polish SaaS company with more than 300 people on board and 350,000+ customers all over the world.

 

We've been here since 1998. We’re global, remote and multicultural, yet we share the same values.

Our flagship product, the GetResponse platform, provides our customers with advanced online marketing solutions like marketing automation, responsive email design, landing page creator, webinars and useful analytical tools.

 

If you’re ready for an adventure where you can use your smarts, share your enthusiasm and conquer global markets — join our team!

Content Marketing Specialist

We're looking for a self-motivated Content Marketing Specialist with experience in e-commerce to join our Content Marketing Team.

Your primary responsibility will be to create content for medium and large businesses (mainly e-commerce) using GetResponse.

You'll get to work in an easy-going but also super-ambitious team that has many years of experience in the SaaS marketing space. You’ll have access to top tools & will get to know GetResponse software so that you’ll be able to manage your tasks seamlessly & to introduce GetResponse to a larger audience.


Your key tasks will include:
  • creating educational content in various formats (e.g. blog posts, webinars, ebooks, social media posts, emails, infographics, podcasts)
  • developing a content calendar for the chosen target audience
  • working alongside lead generation and product marketing to develop new content assets in support of the business and marketing objectives
  • seeking, researching and sharing content trends that’ll help us attract, retain and engage more e-commerce customers
  • coordinating projects related to the content you create (e.g. writing, designing and distributing ebooks)
  • assisting with content promotion activities & outreach
  • assisting the team in everyday marketing activities

Requirements

  • English (near-native level desired)
  • BA/BS degree or equivalent working experience
  • 2+ years of experience in working for an ecommerce business or a B2B solution serving ecommerce businesses
  • 2+ years of experience in writing content that’s optimized for readers and for search engines
  • 1+ year of hands-on marketing automation / email marketing experience (GetResponse, Hubspot, Mailchimp, ActiveCampaign or any other SaaS tool)
  • comfortable working knowledge of the SaaS industry landscape
  • a self-starter, who proactively seeks new projects and opportunities
  • excellent communication and presentation skills
  • experience working within English-focused markets

Nice-to-have experience:

  • previous experience with the GetResponse product
  • previous experience with SEO-optimization tools: Ahrefs, Surfer, Semrush, Moz, etc.
  • previous marketing, customer support or product experience
  • experience operating within cross-functional, multi-national teams

Benefits

  • remote work
  • home office subsidy
  • #getremote fund
  • private health insurance
  • mental health supportline
  • employee pension program (PPE)
  • corporate life insurance
  • sports card fund
  • language classes
 

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