Our Client, a big American corporation producing quality consumer products oped a new European Service Centre, which provides service to European affiliates and Business Owners. Currently, we are looking for Candidates interested in the position of:
Web Analyst
Kraków, Zabierzów
Nr ref.: 4144/TC
Requirements:
- Excellent knowledge and experience about Webstatistics and the interpretation of these
- Deep understanding of webanalytics solutions such as Omniture/Sitecatalys, Coremetrics and other (ie. Google Analytics)
- Consulting experience for the implementation of insights (Functional and Content Activities) gained through Webstatistics
- Excellent English language Skills
- Very good knowledge and experience with SEO, SEM and SEA
- Basic HTML knowledge
- High Level of Online proficiency
- Experience in dealing with Agencies
Purpose of the role:
- Manage the creation and circulation of analytics and statistics of the regions web and mobile platforms
- Owner of the digital reporting dashboards
- Review and interpret all digital analytics and provide insights to the respective stakeholders in region and sub-regions
- Coordination and Control of all Search Engine Optimization activities together with the designated SEO team members in regions and sub-regions
- Coordination of Search Engine Marketing Activities together the respective teams in region and sub-regions
- Manage the standardization of global analytics metrics adoption in cooperation with the global analytics teams and IT
Principal Accountabilities, key activities:
- Collection, interpretation of Webstatistics on all Sites
- Collection and interpretation mobile statistics
- Creation of thorough Reports based on all analytics and maintenance of the analytics dashboard
- Manage the liaison with external service providers for the creation and maintenance of analytics reports and dashboards (if applicable)
- Search Engine Optimization progress control
- Search Engine Marketing Planner and measurement of initiatives
- Global analytics alignment
- Provide guidance and council to sub-regional digital staff in the area of digital analytics
We offer:
- The opportunity to work in a multicultural company
- Stable employment contract
- Attractive salary with benefit package
- Supportive international team environment