CE SEO Digital Analytics Manager
Nr. ref. HK/2017/11/dam
Miejsce pracy:
Biuro Główne Kraków
Twoje zadania:
- Analyzing online performance (Google analytics and Adobe Omniture, etc.) against KPI's and optimize it
- Collaborating with the CE developer/CE digital/CE SEO, agencies and marketing (link building strategy, landing pages, content creation strategies, digital accounts structure, attribution model, larger-scale digital projects)
- Contributing to the creation, maintenance and distribution of SEO best-practices
- Managing agencies (SEO, campaigns, guidance on content development)
- Plan and manage the SEO, technical improvements that could benefit the organic traffic
- Keep racking the industry changes, attend the necessary events
- Prepare the scheduled and ad hoc analytical reports
- Allocate and manage the devoted CE SEO, budget in order to achieve agreed targets and KPIs
Wymagania:
- University degree
- Fluent English
- Knowledge of SEO principles, Google analytics, understanding of web technologies, SEM
- Experience in managing the third parties (agencies, freelancers, etc.)
- Strong project management, organizational skills, excel and analytical skills
- Google tag manager is a big advantage
- Experience with the specific SEO tools is an advantage (Ahrefs, SEMrush, GSC, Collabim, etc.)
- Driving license is a plus
Oferujemy:
- A dynamic and interesting job in an established and reliable company
- A wide variety of training opportunities and professional development programmes
- Opportunities for dynamic professional growth through interesting and challenging tasks
- Free private health care with easy access to medical specialists
- A 10% discount on each shopping at Tesco for employees with at least six months of experience as part of the Clubcard customer programme
- Additional benefits (Christmas vouchers, occasional vouchers e.g. at the start of the school year)