Join one of the fastest-growing creative agencies in Kraków.
Capgemini has an internal creative agency comprising over 35 copywriters, marketers, designers and developers. We provide creative services to the international business community that is Capgemini. Serving over 50 different internal clients from all around the world, the team supports sales and marketing activities at both local and global levels.
We are currently looking for a Content Marketer to join our international team.
Based in Krakow, the Content Marketer will work in a global team with the industry's sharpest and most experienced marketers, consultants and sales teams. He or she will work together with designers and developers on a variety of projects ranging from traditional marketing materials to innovative new tools based on the latest technology. Our clients are leaders in their respective business or technology fields and our task is to support their business and technology solutions with compelling creative work and our marketing expertise.
Content marketing is an umbrella term encompassing all marketing formats that involve the creation and sharing of content in order to attract, acquire and engage clearly defined and understood current and potential consumer bases with the objective of driving profitable customer action. The motivation behind content marketing is the belief that educating the customer results in brand recognition and increased likelihood of doing business.
Main accountabilities
- Write good copy. You’ll be responsible for writing, editing and proofing marketing and sales content. You’ll be expected to write or edit scripts and storyboards for animations, product and service brochures, white papers, ad copy, newsletters, web copy, thought leadership and by-lined articles, newsletters, press releases, presentations, case studies, bios, invitations, email campaigns and much more.
- Understand the business. You’ll be work closely with marketing, sales and bid teams to translate technical, often complex, services into marketing, demand generation, sales and pursuit campaigns that communicate clear business propositions and value.
- Lead projects. You’ll be working on projects that involve designers, developers and experienced marketing professionals and it’ll be your job to successfully translate briefs into compelling creative work.
- Be a trusted advisor to our clients. Many of our clients are not marketing professionals – it’ll be up to you to advise them and provide expert opinion.
- Excellent written and spoken English (Native speaker level)
- Passion for the English language, preferably confirmed by a degree in English, Journalism or Communications
- Excellent writing skills (including ability copy editing skills, as well as writing and research skills
- Strong project management skills and experience
- Attention to detail (ability to professionally proofread your work and that of others)
- A creative mind (and an ability to adapt your thinking to a business context)
- Excellent organizational and multi-tasking skills
- Experience working in a B2B setting
- Ability to work in a high-pressure, deadline-driven work setting
- Strong interpersonal and communication skills
- Pro-active approach with the ability to put forward new ideas
- A passion for technology (especially within a business context).
- You will work in multinational, stable company for c.a. 100 Blue Chip Clients - known, global brands, supported by 6000 professionals in 30 languages
- You will gain space to fulfill your ambitions and develop your career, opportunity to take part in transition projects. We operate according to Lean and Kaizen philosophy.
- You will choose your career path (experts or managers) – you will work among professionals (over 900). We will support you to gain knowledge (20 000 online trainings and in class) and get certified (e.g. ACCA, Prince2, PMP). You will have the opportunity to take part in coaching programs and develop your knowledge in experts communities.
- You will work in line with high, international work standards and you will have an opportunity to engage in CSR initiatives.
- You will be appreciated for your results and professionalism – based on clear rules of promotion. Our company applies a wide choice of perks (free private medical care for you and your family, additional life insurance). We help to keep right proportions between your work and private life (Business Parent Program)
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Please note, the recruitment process will include a test to evaluate skills and understanding of
business context.
