F&F Marketing Manager
Nr. ref. BM/2017/05/FFMM
Miejsce pracy:
Biuro Główne Kraków
Twoje zadania:
- The In-Country Marketing Manager is the key contact between Poland and the centralized UK marketing team.
- Responsible for coherent brand communication and brand strategy implementation.
- Responsible for building the brand and driving trade by shaping the clothing strategy and implementing the marketing plan in Poland.
- Plans and co-ordinates annual marketing plan, campaigns, budget and trade driver activities dependent on trade plan and sales performance. Oversee marketing and advertising activities to ensure consistency.
- Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)
- The role involves influencing key stakeholders at all levels to deliver a complex and fast changing trade plan, facilitating solutions to trading issues, managing budgets, providing local expertise to the central team and shaping strategy.
- The role ensures that all communication channels – including TV, press, flyers, web, leaflet and POS – are maximized to hit stretching brand awareness and KPI targets.
- Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues .
Wymagania:
- Collage/University degree on field of Marketing or Economics
- At least 3-5 years' experience on relevant field (marketing and/or clothing/commercial)
- Experience of balancing priorities in a fast paced, constantly changing environment to meet tight deadlines.
- Comfortable working with numbers, metrics and spreadsheets.
- Fluent English - (written and verbal), will be tested during the interview
- Driving license.
- Ability to work as a part of the team, advanced communication and interpersonal skills
- PC skills (MS office) - confident knowledge
- Knowledge of the PL clothing market would be an asset
- Experience in PR activity would be advantageous, but not essential.
Oferujemy:
- A dynamic and interesting job in an established and reliable company
- A wide variety of training opportunities and professional development programmes
- An employment contract
- A 10% discount on each shopping at Tesco for employees with at least half year's work experience and additional benefits (private medical care, Christmas vouchers, occasional vouchers, e.g. at the start of the school year, layettes for new-born babies)