Job Description:
- Perform Search Engine Ranking Reports
- Work with Market reps to make recommendations for keyword optimization in local languages
- Can take ownership of existing paid search programs and expand keyword coverage, develop compelling ad copy, and optimize Google Adwords and Bing Ads campaigns
- Perform Keyword audit and recommendations as per market requirement
- Recommend optimization of PPC campaigns based on keyword performance.
- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals
- Monitor and evaluate search results and search performance across the major search channels
- Communication to team and management on project development, timelines, and results
- Work closely with the other team members with media agencies to meet client goals
- Proactively identify fact-based trends and opportunities within the marketing campaigns
- Keep up with the latest industry trends and campaign features
- Answer ad hoc SEM questions and preparing ad hoc analysis of SEM campaigns.
- Fluency in English and French
- Experience working as a SEM specialist for an agency or business.
- Proficiency in SEM, keyword research and Analytics with focus on lead generation and conversion to sales.
- Excellent spoken and written skills in English, other languages would be an asset
- Technical skills: Google Adwords, Bing/Yahoo Ads, Google Analytics (Marin would be an asset)
- Experience running and testing remarketing campaigns
- Excellent communication skills, with the ability to work in a fast paced environment.
- BA/BS or Master degree (ideally Marketing, Digital / Computer Science, or Business related)
- Proficient in Microsoft Excel, Word, and PowerPoint
- The ability to use your knowledge of foreign language on a daily basis at work (we serve our Clients in almost 30 foreign languages)
- Experience with a range of Clients and technology solutions which provides professional relevance
- Operating according to Lean Six Sigma philosophy
- Collaborating and learning from diverse and talented colleagues helps you “raise your game”
- Trainings and development tailored to help you achieve your potential
- New Joiners Programme including trainings
- Opportunity to engage in Corporate Social Responsibility initiatives
- We also think about your social life, at Accenture you will be able to take part in different initiatives like Book Club, International Cuisine Club, Accenture Runners Club, family events, cultural meetings, photography classes, climbing, soccer, swimming and many others
- Social benefit packages including: private medical care, Sodexo vouchers, Benefit sport club cards, life insurance
- Friendly work atmosphere in multicultural environment
