Philips Lighting is the global market leader in the lighting industry, with recognized expertise in the development, manufacturing and application of innovative lighting solutions. We offer our expertise, depth and reach across the entire lighting value chain to improve and simplify the work of our professional partners wherever our knowledge and reach can create value for them. From LED light sources to the increased role of controls to all-inclusive tailor-made solutions.
Currently, we are looking for a suitable individual for a position of Digital Content Marketeer CEE– Social media channel, internal/external content management.
Your challenge:
Develop digital content marketing strategy and leading social media strategy applicable for 17 markets in CEE region.
We invite you to develop results driven social media campaigns, cross-channel integrations and processes between B2C and B2B channel, including partnerships with external digital publishers, consumer care, PR, and social media agencies coordination. You will be accountable for Philips websites content management.
You will be responsible for:
- Lead development of a social media and content marketing strategies and plans across CEE countries towards B2C and B2B consumers
- Supporting marketing team with digital campaigns coordination
- Managing day to day social media communication on strategic social media platforms including Facebook, Instagram, Pinterest, YouTube, LinkedIn
- Responsible for content management of Philips’ B2C and B2B websites, and external partners websites
- Cooperation with Market Intelligence and digital analyst
- Managing CEE social media/digital content budget across CEE
- Coordination, best practice sharing and support of digital colleagues based in Romania and Czech
- Growing marketing team digital knowledge and awareness
Requirements:
- Bachelor degree in marketing, business management, or a related discipline, or proven experience in similar Digital/eCommerce roles
- Fluent English and Polish (both verbal and written) is a must
- 3-5 years of experience in digital marketing in corporate or agency environment
- Digital campaign experience is required: proven experience in social media campaigns execution and profiles management is a must
- Strong B2C marketing knowledge, B2B experience will be an advantage
- Proven experience in Content Management Systems (CMS)
- Hands-on attitude
- Taking ownership – leading change, be accountable for your goals
- Creativity
- Excellence communication skills
- Focus on customers
- True team player
- Consistently delivering on commitments
- 5% of foreign travel
We offer:
- Yearly bonus based on performance achieved
- Private medical care with option to extend it to family members
- BenefitSystem cards
- Discount for Philips’ products
- Wide training and development opportunities