Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions—underpinned by the world’s largest delivery network—Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With more than 477,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at http://www.accenture.com/.
Accenture Operations provides business process services for specific functions, including finance and accounting; procurement and supply chain; and marketing & sales. We operate business processes with a combination of talent and data, artificial intelligence, analytics and digital technologies, helping clients to improve their productivity, customer experience and performance.
Junior Search Engine Marketing Specialist
Workplace: Warszawa
Nr ref.: 00669399
What will you do?
Take ownership of existing paid search programs and expand keyword coverage, develop compelling ad copy, and optimize Google AdWords.
Mostly you will:
- Perform campaign strategy and keyword audits with recommendations, in accordance to market requirement
- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance to client goals
- Work closely with the client, the other team members, global leads and media agencies to meet client goals
- Proactively identify fact-based trends and opportunities within the marketing campaigns, while using the latest trends and opportunities in Google AdWords
- Recommend optimization of PPC campaigns based on keyword performance
What we do expect from you?
- Excellent spoken and written communication skills in English
- Knowledge of digital marketing tools: Google AdWords, Google Analytics
- Knowledge of SEM tactics, keyword research and analytics as well as an understanding of search engine principles and interest in Web Marketing
- Experience in working for an Ad Agency would be an asset
- Acquainted with Microsoft Excel as well as MS PowerPoint and Word
What we can offer:
- Using foreign language and new technology solutions daily, cooperating with various global Clients.
- Constant support and clear development path from your first day at office – dedicated Buddy, who will help you in adjusting to the new workplace.
- Focus on your strengths and continuous feedback enable fast professional growth, as well as new skills building by various online and classroom trainings.
- Inclusion and diversity in practice: truly multicultural environment; we support LGBT, people with disabilities and parents. In our culture of equality, people are truly valued for their differences and free to be who they are.
- A flexible approach that allows an appropriate work-life balance where sports activities, outings, volunteering initiatives are part of our regular day-to day life.
- Commitment to reducing our environmental impact in terms of carbon, water and waste across Accenture facilities and in the communities in which we work and live by joining different initiatives.
- Full work comfort – private medical care, life insurance, access to MyBenefit platform, bonuses for